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Lifestyle & Signature

NYC Glam

Urban / glamour

Sophisticated city luxury — dramatic, layered, and tailored to the skyline.

Your take
Overview

Sophisticated city luxury — dramatic, layered, and tailored to the skyline.

The polished, dramatic look of a high-end New York apartment: dark sophistication, lacquered and mirrored surfaces, sumptuous materials, and a tailored, layered elegance scaled to skyline views. Glamorous and urbane, it blends modern lines with classic richness — high-contrast, high-impact, and effortlessly chic.

01 Key principles

  • 01Dramatic, high-contrast sophistication
  • 02Luxe materials — lacquer, mirror, marble, velvet, brass
  • 03Tailored, layered, collected elegance
  • 04Modern lines warmed by classic richness
  • 05Statement lighting and art as focal points
  • 06Urbane glamour over casual comfort
Spatial direction
Tailored, layered rooms; dark dramatic walls; statement lighting and mirror; marble and lacquer surfaces; framed skyline views.
Furniture
Sleek and luxurious — tailored velvet and leather seating, lacquered and brass tables, sculptural lighting, mirrored and glass accents.
Textures
High-gloss lacquer, polished marble, velvet and silk, brass and mirror, layered art and objects, dramatic light.

02 Materials & finishes

Lacquer and high-gloss finishes, marble, mirror and smoked glass, velvet and silk, polished brass and nickel, dark wood, leather

Color palette
7 tones — the working palette for this direction.
Charcoal
#34332F
Black
#18181A
Cream
#ECE4D2
Taupe
#9E8E78
Deep Emerald
#1F5C46
Sapphire
#1E3A6E
Brass Gold
#B2913F
The feeling

“Glamorous, dramatic, and urbane. City sophistication, turned up.”